Google offer a long term Ad deal to Yahoo!

May 13th, 2008 Rajib

The Internet search leader Google was falling a bit of tension after the bid of Microsoft to the Yahoo! Microsoft raised the bid to $47.5 billion or $33 per share at last weekend. But their conversion for the dealing is not going to the right track. Yahoo! Inc. is not happy with the condition of deal of Microsoft. Yahoo! Inc. falls in indecision about the deal. So in this critical time Google suggested the ad partnership to Yahoo! as a weapon against the Microsoft offer. Moreover, Google Inc.’s top executives are really hopeful that, they will be able to form a profitable advertising partnership with Yahoo! Inc. which will lucrative for both of them. If Yahoo! makes contract for a long-term ad deal with Google then that will must effects on Microsoft’s Business.

Google co-founder Sergey Brin told reporters:

We have been talking to Yahoo! and we are very excited to be working with them.
He also said: We share a lot of values with them.

Google is already starts their works on it. The two companies are already completed two-week test in the last month. In the trial run, Google supplied a small portion of the text-based ads that appeared at the side of search results on Yahoo!’s Web site. After the test Google Inc.’s chairman Schmidt said that they are really hopeful about the deal and he described Google’s current relationship with Yahoo! as “very, very friendly.”

If the deal confirmed, then it will make a big change in the business of two companies. In UBS report declare that the analyst Benjamin Schachter estimated in a research project that depending on the breadth of the partnership of two companies, Google’s AD system for search engine marketing could nearly double 2009 profit. It will be also a great profitable offer for the Yahoo! Inc. Google’s offer is really attractive and proper timely for the Yahoo! group. Cause in the market the Yahoo!’s share value is not in good position. So they will take the much profitable offer.


Filed under: Search engine

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